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An introduction to New Zealand, which is our most important market.
Source: Statistics New Zealand (Survey in 2021)
New Zealand has been accepting immigrants since ancient times, and today immigration is increasing the population by approx. 2% each year. (See below chart) In particular, those in their twenties are the most common, and the proportion of young to middle-aged people is high in population demographic.
New Zealand has the strictest quarantine law in the world which is called “Biosecurity Act”, which prohibits the importation of any creatures or products that could damage crops and livestock in their country. (They also have a veto right to the country of origin)
This is particularly strict because the protection of the rich natural environment, such as the main industries of agriculture and livestock and tourism, is essential for the protection of the industry.
The New Zealand economy is growing very stable, with a temporary slowdown in 2020 due to the global COVID-19, but a steady recovery in 2021, with a GDP per capita of US$48,424, higher than Japan's US$39,339.
Actual GDP growth ratio (%)
Source: IMF (World Economic Outlook Databases, April 2022)
Optimus Quick Guide
This section shows basic information for quick insight of our group. Brief introduction of our group business characteristics and strength, global development, and growth strategy.